Designing a website and make it special for your brand success is the specialty of Colorgraphicz. Our client can rely on us for their need as our experienced designers build your site to keep in mind your necessities. But sometimes our designers have some communication problem with client,if client doesn’t brief properly about their requirements.Website designing includes a lot of creativity and knowledge in software like Photoshop, Dream weaver etc. But designing a website takes communication, first and foremost. We need to know more about what you want before we even start building your website, which is sometimes understandably difficult to put into words. So, to summarize, here’s a list of five things we need to know before even starting to design your website.
The 5 thing you should tell your designer:
Purpose of your website: This is the most important thing to be considered among the five. You must analyze the main purpose of your website and convey to your designer. If it is for general sales, then you need to concentrate on the design. It should be eye catching, that attracts the visitors, must highlight your offers and discounts. If the website is for creating brand awareness, then you need to sit and sketch a lot as brand stays in every heart. So it should be attractive, must convey some message and create credibility among visitors. Or if it is for ecommerce then websites need lots of information and must create brand awareness. The product listings and shopping cart must be properly and carefully designed, so that it can be user friendly.
At Colorgraphicz we provide a form for our client. They can fill up their details and requirement regarding to business. There are particular specifications in this format. So client can easily describe their needs. And that also can help us to understand their necessities.
Competitor websites: Your designer should know of your competitors. That can help him to understand your likes-dislikes. By knowing your competitive market your web designer helps you to present your products or services in a good manner. You can help to make a note for your designer containing the positives and negatives side of your competitor’s website. Draw a picture about your products or services, categories them. What is your ‘specialty’? Highlight it on your website. Add some client’s feedbacks about your product or service. Help your designer by providing all valuable information so that your website will definitely increase your sales.
The website platform:
Before creating a website you have to understand the CMS platform. CMS stands for content management system that is a computer application that allows publishing, editing and modifying content, organizing, deleting as well as maintenance from a central interface. Such systems of content management provides procedures to manage workflow in a collaborative environment. Basically a web content management system is used to control a dynamic collection of web material, including HTML documents, images, and other forms of media.
So if you are selling a wide range of products, it is good to use CMS platforms for your website. If you want to add a new product or offer in your website you can manage it yourself in the long run.
Content of your website: It’s better if you write your content yourself. Professionals can use stylish words to describe your business, but it can be miserable for your visitors. Use simple language to describe your products and services and present the details clearly and briefly to the website visitors. They are visiting your website to know about your products, its price, and its benefit over others. Place quality content on your website and update it on regular intervals. Remember content is the king of your website. And designer builds his design around your content.
Optimize friendly site: Everybody thinks that once a website is live, traffic will rush automatically. But if you want to reach your online business to your potential clients, you have to submit your websites to search engines and this is done by optimizing your websites with good keywords and rich contents. Make your website easily visible in search engine by doing SEO. Social media also can integrate your online presence among the competitors.
So in a nutshell, clear your ideas and necessities properly before you hire your designer. It can be useful for both sides. Think about the role of your website in your business, what is your expectation from your website. Share all ideas with your web designer and discuss and then ask them to start.